

Very recently, I had the opportunity of getting to work alongside Personal Stylist Emily Goodin of Effortless Style for a Nashville-based branding photography session featuring Daughters on Fire (which I will be sharing in another blog post), but I wanted to highlight some key reasons why hiring a stylist for a personal branding session elevates the experience of a session. Scroll down to read the top 3 reasons!
If you know you need a personal branding session to not only boost your social media presence but also build a cohesive online presence and start attracting your ideal clients, it starts with a good wardrobe. Yes, as silly as that sounds, sometimes what you wear communicates a message to your audience. Before you start planning your personal branding session, start thinking about the outfits you’ll be wearing in these photos! If this is stressful for you, a stylist can serve you in tremendous ways!
Because your outfits are not only well-fitting but also communicate your brand’s message, your confidence will show in your photos! This, in turn, will continue to elevate your brand!
Also, I have had clients (and I am guilty of this as well) bring outfits that are adorable, but because they didn’t think through how the outfit would complement their body type, the outfit made them look formless and shapeless.
Hey, it’s okay if you have curves (it’s a part of having a body after all), so I would encourage you to find outfits that not only complement your body type, but when you work with a stylist, he or she will help you find outfits that will elevate your body type! Talk about a win-win!!!!
It could be an “undergarment situation”, an accessory out of place, a wrinkle that needs to be straightened…whatever the detail might be, your stylist will be your “best girlfriend” at the shoot to fix those little things that can sabotage a great photo!
These photos are going to be an investment, so why not have the stylist stay with you for the allotted amount of time to help you style the shot as well (a lot of the stylists I have worked with in the past have stayed the entire shoot day, and it has tremendously impacted the branding session in the best way!)
A well-styled, well-shot, and well-planned shoot can elevate your brand profile, attract new leads, and boost your profits. In short, you are investing in your brand’s future success by hiring a stylist!
Now, if you are at a point where you would like to elevate your business with a personal branding session, I would love to work with you! Click here (or below) to schedule your session with me!
And I would highly recommend reaching out to a stylist as well. This is a decision you will LOVE making, especially for your clothing to be so perfectly on point for your shoot!


Dolly DeLong is a Nashville-based family & branding photographer AND a creative business owner who educates other family photographers (aka creative business owners) on systems, SOPs, workflows, and marketing (aka how to run the backend of your own family photography business as a one-woman show)! Dolly loves serving families with her bold, elevated, and radiant photography. She also loves educating other creative business owners on how to set up systems and workflows to help them save time in their businesses. Dolly produces weekly blog posts, podcast episodes on The Systems & Workflow Magic Podcast, and weekly YouTube Episodes.
Dolly shares her expertise in Marketing, Email Marketing, and Business Systems with family photographers in an encouraging, supportive way, because she believes anyone can find joy in systems, workflows, and intentional SOPs! Plus, BONUS: Systems are where the magic happens! You can streamline and automate the backend of your creative business with ease!
Dolly’s faith and love for her family motivate her to help other business owners find the joy and freedom she’s seen in running a successful small business.
Whenever she has a spare moment, she enjoys watching TV, loves eating way too many sweets, and listens to podcasts while running or walking. Fill out her contact form to work with Dolly DeLong Photography for a branding photography session.
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