The Formula Mom’s Branding Session | Nashville Branding Photographer Dolly DeLong Photography

In today’s blog post I am featuring Mallory Whitmore and her personal branding session for The Formula Mom! The Formula Mom’s Mission is to help empower other moms not to have guilt about feeding formula to their little ones. Scroll below to read about her personal branding session with Dolly DeLong Photography and read how her business was impacted with branding photos!

What was your experience like while working with Dolly DeLong Photography?

Dolly is the ultimate professional! This was my first time doing branding photos and at first, I felt a bit awkward– I haven’t had photos of myself done like this since my senior year of high school! Dolly’s professional and personable demeanor really helped me feel comfortable and natural throughout our shoot. She is able to hit just the right mix of offering direction while allowing the shoot to evolve in a way that feels natural and authentic.

What struggles did you experience in your business before working together?

Before working with Dolly I struggled with how to present myself as both a mom and a professional. I want my ideal customer to know that I’m both, and I certainly had the mom-content handled before working with Dolly, but I needed something to elevate my brand and show that my business is legitimate. These branding photos did just that!

What goals did you have for your business before working together?

I wanted my photos to reflect the “tone” of my business, which is light, supportive, and stress-free. I waited to create a website until after our branding session (previously directing people to a landing page with stock photos) because I really wanted to get the website “right” in terms of creating a visual for the brand that reflected my voice and my mission. I wanted people to see my website, and Dolly’s photos, and breathe a sigh of relief, like “yes, this is what I’ve been looking for.”

What results did you receive after working with me? I would love to hear your results, the goals you met, and how your business grew.

I’ve had SUCH great results! After working with Dolly I designed and launched my website and released my paid products and services. Within 24 hours of my first release, a low-cost PDF, I made MORE than enough money to cover the cost of the branding photos! They paid for themselves in just one day! In just two weeks with my website up I’ve had over 1,500 page views and 450 opt-ins for my lead magnet. Without Dolly’s photos, this would not have been possible! If you’re thinking of legitimizing your business through branding photos, stop waiting, and commit!

In Summary

If you would like to take a deeper look at Mallory’s business please check out her information here: Mallory is an educator, mom of two, and certified infant feeding technician. As The Formula Mom, Mallory empowers parents with the tools they need for successful and stress-free formula feeding– without guilt or shame. You can find her online at or on social media @theformulamom.

Thank you so much Mallory for investing in some branding photos with Dolly DeLong Photography! I am so excited that you have already had such positive results in less than 1 month! WHOA! Still blown away!

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Meet Your Friendly Nashville Branding Photographer

a dad mom and toddler son are all smiling at eachother at a lavender farm by Erin Fox photography in Nashville

Dolly DeLong is a Nashville-based family & branding photographer and a creative business educator & encourager. Dolly loves serving families, eloping couples, and business owners with her timeless, radiant photography. She loves capturing the joy and emotion in both digital and film photos.

She also has a heart for serving the larger business community. Dolly shares her knowledge of tools like Pinterest, Dubsado, email marketing, and business systems with new creative business owners in an encouraging and supportive way through automation training, helpful blog posts, and her online courses. You can start your automation journey here.

Dolly’s faith and love for her family motivate her to help other business owners find the joy and freedom she’s found in running a successful small business.

Whenever she has a spare moment, she enjoys watching TV (i.e. Survivor), eating way too many sweets, and listening to podcasts while running or walking. To work with Dolly DeLong Photography LLC, fill out her contact form here.

Interested in elevating your business with some professional branding photos? Please click on the image below to schedule an appointment with Dolly DeLong Photography!

Why work with Dolly DeLong photography? Nashville Branding photographer


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