5 Ways to Use Instagram Reels for Your Business | Nashville Branding Photographer & Business Systems Educator Dolly DeLong Photography

If you’re wondering what all the random, short videos are that keep popping up on your Instagram -wonder no more. Reels are the new Tik Tok and they’ve made it to your Instagram. But rather than rolling your eyes at the latest social media trend, join in on the fun! Here are five ways to use Instagram Reels for your business.

5 ways to use Instagram Reels for your small business a post by Nashville Branding Photographer Dolly DeLong Photography

How to Incorporate Instagram Reels Into Your Business

1- Feature your blogs

You can use Instagram Reels to feature your blogs for your business. Read the highlights of your blogs or hit on the high points in a fun, creative way. This is a great way to draw your audience in and encourage them to engage with your content on a deeper level.

2- Draw attention to your services

Reels are also a great way to draw attention to your services. Film yourself talking about your services in a unique way or answering FAQ’s from your customers. By doing this, your followers will understand what services you offer and be more likely to buy.

3- Introduce yourself

It’s surprising how many people on Instagram introduce themselves in their first post and never touch on it again. People want to know who you are! Use Reels as an opportunity to share about yourself with your audience in a unique way.

4- Display your work

Posting your past work on your grid can get stale fast. When you share your past work in your Reels, it’s much more entertaining. Plus — since Reels are moving videos as opposed to still photos, your work will come to life in a new way.

5- Share client success stories

The work you do makes your clients’ lives better. With Reels, you can share not only your own success but your clients’ successes, too. Ask your clients questions about what it was like to work with you and what they experienced from your services. Then, share their success with your followers to celebrate your clients and build your own credibility.


Instagram Reels might feel like a new trend that will come and go. And the truth is — that really could be the case. Time will tell if they’re just a fad or if they’re here to stay. But while they’re here, it’s worth it to use Reels for your business, it’s a free way to advertise for your small business AND they don’t disappear like Instagram stories (Like they are literally SAVED on your profile so make sure they are showcasing YOUR business)! It’s worth a shot by following these five tips so that your engagement can grow!  

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5 Ways to Use Instagram Reels for Your Business a post by Dolly DeLong Photography

Meet Your Friendly Nashville Branding Photographer & Business Systems Educator

a dad mom and toddler son are all smiling at eachother at a lavender farm by Erin Fox photography in Nashville

Dolly DeLong is a Nashville-based family & branding photographer and a creative business owner who educates on all things Pinterest, Dubsado, Lead Magnets & Email Marketing (aka pretty much all the fun automation stuff centered around those business systems)!  Dolly loves serving families, and business owners with her timeless, radiant photography.  She loves capturing the joy and emotion in both digital and film photos.

She also has a heart for serving the larger business community. Dolly shares her knowledge of tools like Pinterest, Dubsado, email marketing, and business systems with new creative business owners in an encouraging and supportive way because she believes that even muggles can become automating wizards!

Dolly’s faith and love for her family motivate her to help other business owners find the joy and freedom she’s found in running a successful small business.

Whenever she has a spare moment, she enjoys watching TV (i.e. Survivor), loves eating way too many sweets, and listens to podcasts while running or walking. To work with Dolly DeLong Photography, please fill out her contact form here.

Interested in learning how to best automate your small business but have NO clue where to start? Click here (or on the image below) to get started with learning the foundations of automating your business with Dolly DeLong Education!

learn how to automate your small business with Dolly DeLong Education

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