develop a system that works for your small business when it comes to launching (aka promoting and marketing your business) in 2024 and beyond with the launch bundle!
I'm Dolly — a Nashville based family photographer AND a systems + workflow educator (and Podcast Host) for creatives who want to be more streamlined and organized with Systems, Workflows & SOPS to better impact the backend of their businesses. I'm here to help you look awesome (for your photos) & feel great about workflows!
Here’s the thing, Linktree is incredibly unreliable. If you use the free version, there are only a few colors to choose from, so it’s not customized to your brand. When I tried to use the service, it was constantly breaking or crashing. Certain links would disappear without warning or wouldn’t link to the right place. It was a disaster!
I don’t recommend using Linktree.
Well, if you use Showit for your website, I’ve got a video showing you exactly how I made mine.
Here’s a step-by-step video that shows you how to make your own custom link page! (click HERE to be taken to this step-by-step video)
(If you don’t use Showit, do some research and see if your platform offers an option for making a link page.)
You probably have more than one place you’d like to direct your Instagram audience! Maybe you have a new service you’re promoting, a new blog post, and a lead magnet. Since you only get one link in your IG bio, creating a custom link page will let you advertise all of your offers from one link!
A custom link page will let you optimize your Instagram traffic and let your content live longer than the feed.
With your own custom link page, you can:
-Control your links
-Use your own custom branding
-Use Google Analytics to accurately track clicks
-Boost your SEO
A custom link page is incredibly helpful for maximizing your reach and helping your audience find the right resources. If you aren’t quite ready to use a custom link page, at the very least make sure your website is linked to your Instagram bio!
I am a firm believer that there should be a strategy for most facets of your business, and with creating an intentional LINK in Bio, you can determine the client’s journey (their workflow) with you by creating not only a visually appealing Link in Bio (your own version of Linktree) BUT you can also have more control over the SEO, and have more impressions on a landing page YOU own (which is great for Google analytics)!
Dolly DeLong is a Nashville-based family & branding photographer and a creative business owner who educates other family photographers on how to best streamline their family photography business by using powerful automation tools in order to find the JOY in workflows and systems. Dolly loves serving families, and business owners with her timeless, radiant photography. And, she also loves educating other business owners on how to set up systems and workflows that will ultimately help them save time in their business.
She has a heart for serving the larger business community. Dolly shares her knowledge of tools like Dubsado, Email Marketing, and Business Systems with new creative business owners & family photographers in an encouraging and supportive way because she believes that anyone can find joy in automation! Plus BONUS: Systems is where the MAGIC happens!
Dolly’s faith and love for her family motivate her to help other business owners find the joy and freedom she’s found in running a successful small business.
Whenever she has a spare moment, she enjoys watching TV (i.e. Survivor), loves eating way too many sweets, and listens to podcasts while running or walking. To work with Dolly DeLong Photography LLC, fill out her contact form here.
Interested in learning how to best automate a part of your business but you have no clue where to begin? Check out www.dollydelongphotography.com/automate to begin your automation journey today!